When it comes to creating content for your company’s social media and marketing channels, it can seem overwhelming or daunting. Especially if you’re not naturally comfortable taking photos or videos.

We aren’t getting likes, we aren’t seeing pictures of our friends, and overall engagement has taken a nosedive. Let’s face it. Instagram isn’t fun anymore. We have been talking about engagement a lot lately, and we aren’t getting married! When we talk about our engagement, we are referring to a measurement of the interactions our […]

Of all types of content, video is, perhaps, the most laborious and difficult to put together. It takes a lot of time, research, effort, skill, equipment, coordination – so it’s understandable why it wouldn’t be your go-to. However, for all the work videos require, they also offer returns that are par for the course. In […]

Does it make sense for me as a business owner to incorporate video into my business model? Will clients actually watch or listen to my content? What if it’s not perfect or is it even worth the effort? We’re here to tell you a resounding YES! And we’re going to back it up with proof. […]

Summer skies’ soft transition into autumn leaves for some glorious sunsets, but that’s not all. These warm evenings provide the perfect lighting for photos. In photography, the time just before sunset and after sunrise is known as the Golden Hour. But what makes the Golden Hour so special? The colors we see in the sunset […]